Doppelherz Romania

Your Skin is a Poem

The campaign "Your Skin is a Poem" was born as a manifesto for self-love. Our goal was to position the product as an ally for women of all ages and encourage them to embrace their skin, imperfections and all.

To implement this campaign, we created a video ad, which ran both online on the brand's channels and on TV, on the most popular television stations. Additionally, we organized a series of online contests and maintained consistent promotion across all Doppelherz Romania Social Media channels. We also involved the most renowned beauty and lifestyle influencers in the campaign, for whom we developed the concept of personalized PR packages.

Furthermore, we produced a series of video testimonials, inviting 13 women to test the product and share their honest opinions about it.

Creative Campaigns
Web Design